Exhibitor Leads, in 3 steps:
Seamlessly capture lead info
For too long clunky interfaces have stood between exhibitors and their prospects, with Brolly Leads a simple scan of an attendees badge or business card is all it takes to get the conversation started. The simple interface helps you and your booth staff qualify prospects in key areas to your business, and facilitates the human connections that make event marketing so special.
Collect key qualifying data
Every business needs different information on their leads, so we turned full control of the qualification surveys built into our leads system over to you. These in-depth questions not only allow you to get a deep understanding of an event’s prospects but also facilitate natural conversations that help booth staff know exactly how to move things forward with each new lead.
Build great connections
Usually lead capture and qualification takes under a minute, which means that the majority of time spent in a booth can focus on what’s really important: forging connections. Booth staff can take cues from earlier in the conversation and qualification survey to ensure that every prospect leaves your booth with enough information and a drive to follow up.